Trues Toys
Empowering Next-Gen Learning: Bridging Global Innovation with Jordanian Educational Standards
Send Inquiry NowJordan’s educational sector is undergoing a profound transformation. With a focus on the National Strategy for Human Resource Development and the integration of STEM (Science, Technology, Engineering, and Mathematics) curricula, the demand for high-quality educational toys has surged. As a premier manufacturer and supplier, we understand that educational toys are no longer mere pastimes; they are essential pedagogical tools for early childhood development (ECD) and K-12 support in Jordanian classrooms and households.
Jordanian importers and educators are shifting towards sourcing from China-based specialized factories. Why? Because we provide the bridge between global quality standards (such as EN71, ASTM) and the cost-efficiency required for local market accessibility. Our production facility in China is meticulously designed to meet the rigorous requirements of the Jordanian Standards and Metrology Organization (JSMO).
Our business model transcends simple transaction-based trade. We act as a strategic partner, providing:
The "Phygital" shift is real. Jordanian children, growing up in a digitized economy, benefit from toys that blend physical interaction with basic electronic logic. Our R&D team is actively deploying new product lines that feature simplified robotics, logic boards, and interactive sound modules—perfect for private language schools and enrichment centers in Amman, Irbid, and Zarqa.
Quality assurance is our core KPI. Our production roadmap includes:
Q: Are your toys compliant with Jordan’s import regulations?
A: Yes, we specialize in providing documentation and product safety testing (CE, ASTM, EN71) essential for clearing customs with the JSMO.
Q: Can we customize packaging for the Jordanian market?
A: Absolutely. We offer full OEM/ODM services, including dual-language (Arabic/English) packaging and branding customization.
Q: What is the lead time for shipping to Jordan?
A: We maintain optimized supply chains, with typical lead times depending on order volume and customization complexity, ensuring efficient transit to major ports.
Our mission is to make the world smile. We offer a wide range of innovative, high-quality toys and nursery products that kids love and parents ask for by name. We never take for granted the role our products play in the lives of children and families. We want to earn your trust and loyalty by manufacturing high quality products that deliver safety, value, and a little Trues magic. What can we do to make you smile?
Our Vision: To grow globally by building trust, spreading a little Trues magic, and caring enough to go the extra mile.
Core Values: Quality, Accountability, Teamwork, Agility and Playfulness.
Visit TAKARA Trues for corporate information.